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stories

stories, inspiration and news

At A Beautiful Story, we think it's important that - wherever you live - you get the same opportunities. Women and men. But in March, we are especially in solidarity with all women all over the world, because March 8th is International Women's Day.
Moonstone represents girlpower, protection and personal growth. It’s a true woman’s stone. This magical gemstone is a perfect gift for pregnant women and new moms. Or just for yourself.
Whether it's a sincere friendship or a deep connection with a family member, lapis lazuli is here for the two of you. Lapis helps you connect. From your wisdom and the way you communicate.
Smokey quartz grounds you and helps to manifest your true self. Do you want to take a break? Consider smoky quartz. Do you want to achieve your goals? Smokey quartz. Discover the mysteries of smokey quartz and move forward. What do you want smokey quartz to help you with?

rose quartz gives you love

Rose quartz is the sweetest. The stone of love. For yourself and for others. We tend to be strict with ourselves. Rose quartz embraces you and loves you. With its loving and feminine energy, rose quartz is a source of peace and harmony. In relationships with others, and even more important, in relationship with yourself.

jewelry with garnet

Garnet is not to be missed. A powerful and energizing stone in an intense red color. In the Middle Ages, the stone was called ‘carbuncle’. ‘Car’ stands for darkness and ‘buncle’ for spark. Garnet is like candlelight in the dark, full of passion, motivation and creativity. When problems pile up, garnet gives you courage and perseverance. With passion comes desire and romance, and garnet is a big fan of these feelings as well.
Tiger’s eye reassures you. Do you constantly worry or are your thoughts always wandering? Tiger’s eye whispers to you that you can just follow your feelings. This is how tiger’s eye gets your life back into balance.
The name agate comes from the Latin word Achates, a river in Sicily where this gemstone was first found. Blue agate, with its white-blue color, keeps her head cool.
Citrine is always sunny. Light, positive and full of optimism, citrine is a star among gemstones. With citrine close to you, you will shine bright.
The daffodils are blooming, birds are singing. There’s no denying, spring is in the air. And we have been looking forward to it. But there's also a lot going on. There is plenty to fight for in this world. These gemstones and battle cries will help you remember who you are this spring, that there is a positive warrior within you.
The world is opening up again. We are making plans again and broaden our horizons. We get our summer bodies out and embrace all the colors of the rainbow from the Spring/Summer collection: smoky quartz, citrine, carnelian, aventurine, lapis lazuli and labradorite.
Over the past 15 years, we’ve changed our logo often. From a modern font to a curly one. From a butterfly to a fingerprint. Willemien Ebbinge is our freelance art director. She loves to save the world from boring walls and advises brands on design matters. She kept stalking us about the need for a unique logo.
'I started Artisans 11 years ago, but I have a long experience in this business. I used to work with a friend of mine and we always talked about what we would do differently. What we wanted to improve in order to grow. Some people don't like to receive feedback from customers, we loved it. And I still do. Feedback makes you grow.'
How do you lead a good life in Nepal? What do you need? And how can we at A Beautiful Story ensure that we create stable jobs with a positive impact? Those were the questions we asked ourselves in 2018.

choose joy

Do you live from the heart? Then you send positive vibes to the people around you. And we all need that. Just like for the rest of the world, the past year hasn’t been easy for A Beautiful Story. A lot of confusion, challenges and tough choices. For our artisans in Nepal, for our team in Amsterdam and for you.
At A Beautiful Story we make lucky tools: jewelry, greeting cards and gifts that do something. That help you on your life journey. A gemstone that gives wings, a bracelet that brings luck, a deck of cards that provides insights. Our gifts all tell their own story. And one story leads to another. This is Martine's story, she got in touch with A Beautiful Story a few years ago. Her story left us without words.

togetherness

Togetherness. This is the theme of our autumn winter 2020 collection. Togetherness is about the connection we have as a team, with the artisans in Nepal, our retailers and you.